AGENCY TRENDS

SoDA and Productive: Agency Owner Compensations in 2024

If you’re an agency owner, determining your compensation can be a challenging task. We’ve conducted research and spoken with hundreds of agency owners to determine how they approach their compensation.

In our webinar with Tom Beck, Executive Director of SoDA, and Tomislav Car, CEO of Productive, we covered:

  • Key insights from the 2024 Agency Owner Compensation Survey
  • Suggestions towards establishing sustainable compensation plans

Watch the Webinar

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Meet the Speakers

TOM BECK
Executive Director
SoDA

Tom Beck is the Executive Director of SoDA, a global community for founders and leadership teams at some of the more renowned digital creative, design, and technology studios. Before his role at SoDA, Tom spent 20 years in leadership roles at digital agencies and digital media start-ups.

TOMISLAV CAR
CEO
PRODUCTIVE

With 19 years of agency leadership behind him, Tomislav brings deep operational insight into how agencies work. As CEO of Productive, he now channels that experience into building a tool that helps agencies run tighter, healthier, and more profitable operations.

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